Making your own app vs outsourcing

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As online activity continues to shift mobile, apps have become an important marketing tool for companies of all sizes. So, you’re a business owner and you have decided that you need to develop a mobile app. Now the question that you’re going to ask yourself is: “who is going to build it?” You will have to decide whether you want to make the app yourself or to outsource.

There are three main aspects of both scenarios that are going to be discussed below.

Quality Of course, nowadays, anyone can take an online course and learn how to build an app. However, the learning curve could be quite high. Moreover, advanced programming experience and in-depth knowledge of security issues and common practices will ensure fewer bugs and a higher-quality product. Since you’re dealing with someone with years of experience, you could save a lot of time on the front end. Experienced developers will have the required technical background to build your app and, most likely, they’ll have already built something similar. Also, app development agencies often offer guidance along the way and post-launch app maintenance services since work will be needed on an ongoing basis for bug fixes and security updates.

Time While you could take the time to learn how to code yourself, this is time that you probably can't afford to waste. Learning to code requires a serious investment of time and focus. If you’re thinking about doing your own dev work, be prepared to sacrifice all of your nights and weekends for several months just to get started. If you choose to outsource the creation of your app, you will get it delivered in considerably less time and you will have time to focus on other aspects of your business.

Budget Hiring an agency will surely cost you a lot more and this is the reason many people choose to create their own apps. However, you should keep in mind that you will get what you invest in. You will get a team of experts in mobile development, design, performance and optimization and you won’t have to worry about learning a new skill which may or may not be effective. The right choice for your business If your business only needs a simple app, with no fancy design then you could invest the time to do it on your own. Developing your app on your own will also make sense if you have someone on your team with a technical background. But if you don’t and you want the whole high-end app package, outsourcing would be the perfect solution.